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Rockwell to expand in Cebu, Batangas, Bulacan

Rockwell Land Corporation, the property development arm of the Lopez Group, is expanding its presence in Cebu, Bulacan and Batangas where it is planning to develop a total of 200 hectares of land.

During the firm’s annual stockholders’ meeting, Rockwell Chairman and CEO Nestor Padilla said they are set to launch IPI Center by Rockwell, its third project in Cebu this year.

It is a 2.85-hectare mixed-use community featuring Rockwell Workspaces and a unique retail concept that will be developed through a joint venture with a local landowner.

“We are looking forward to our newest Cebu project with the Wong and Castillo families of International Pharmaceuticals Inc., which is located in the heart of the city,” said Padilla.

He noted that, “We’ll first offer residential units through Lincoln, inspired by the well-received Proscenium tower in Makati, and will soon be complemented by a retail area that we envision will excite the market.”

Making its mark in a new thriving city, Rockwell will develop a new horizontal neighborhood in San Jose, Bulacan. The 100-hectare project will be designed to build a hillside escape and wellness retreat for its future residents.

Padilla said Bulacan is “a thriving location North of Metro Manila driven by upcoming infrastructure” and the vast site features mature trees and rolling terrains.

Rockwell will also develop a future project in Lian, Batangas poised to be its first premium horizontal beach community in the area. In 2024, Rockwell expects to launch its first phase of residential lots.

“We are excited about our new vast 85-hectare beach property. It has 700 meters of coastline and clear waters, spread across 2 natural coves,” said Padilla.

He noted that, “With about 100 hectares developed, we hope to provide a new and unique living experience for our core market in a leisure environment set two hours from Manila.”

Meanwhile, Rockwell Executive Vice President and Chief Revenue Officer Valerie Jane L. Soliven said that, “As we expand our product offerings across different segments and geographically, we want to offer these also in Central Luzon in the near future.

She disclosed that Rockwell is currently under negotiation with property owners in Clark, Pampanga, Tarlac and Bulacan areas and hope to announce these deals soon.

Rockwell Land launched several projects in different cities in 2022, worth a record high P29 billion in development revenue.

This includes the 4.5-hectare Rockwell at Nepo Center’s second residential tower, The BenCab in Angeles, Pampanga; Terreno South’s 4th phase in Lipa, Batangas, further expanding its horizontal mark in the area; Rockwell Center Bacolod’s commercial lots and Bel-Air residential lots, all part of a grand 30-hectare master planned lifestyle district; and Edades West in Rockwell Center Makati as part of one of the most coveted addresses in the city.

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The article was originally published in Manila Bulletin and written by James A. Loyola.

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