Hann and Accor groups have agreed to expand their partnership for the construction of two more luxury hotels as part of its $2 billion integrated lifestyle resort development in Clark.
According to a company statement, the deal was signed recently in Singapore by Garth Simmons, CEO Accor – Southeast Asia, Japan and South Korea and Daesik Han, chairman & CEO, Hann Philippines, Inc. It is part of Hann’s additional $2 billion investment in Clark.
The two parties will develop two more Accor Group’s luxury hotels – Sofitel Clark and Emblems Clark into the Hann Lux, the next premier integrated resort development by the Hann Group. This also brings a total of six hotels by the two partners in Clark.
The deal will see the development of a luxurious place of leisure from cuisine to culture, arts, and architecture.
“We are excited to expand our partnership further with Accor, a global leader in the hospitality industry. We are pleased to offer our guests the best of French and Korean lifestyles. Having Sofitel Clark and Emblems Clark in Hann Lux will surely make it a celebrated destination, attracting tourists not only from all over the Philippines but also from around the world,” said Han in the statement.
For his part, Simmons said, “We are proud to expand our strategic relationship with Hann in this landmark multi-agreement signing. This reaffirms the trust and confidence owners place in Accor, our relationship driven-approach towards partners, and the popularity of our brands powered by strong distribution and lifestyle loyalty platforms. We are also thrilled and extremely proud tointroduce two very special properties to vibrant Clark. Sofitel Clark and Emblems Clark will both bring an iconic sense of luxury to Hann Lux, and we are delighted to be working with our valued partners, Hann Philippines, to bring their unique vision to life.”
The two additional hotels aim to offer guests convenient access to high-end fashion stores, French-inspired cafes, and convention facilities in Clark.
Sofitel Clark will comprise 300 guest rooms, while Emblems Clark will have 200 guest rooms. Both hotels will feature an array of dining, leisure and wellness offerings.
Sofitel Clark will welcome guests with a “magnifique” array of elegant experiences which embrace local culture, the best of gastronomy and wellbeing. Sofitel Hotels & Resorts, a brand known for its French origins, artfully blends the essence of each destination with French art de vivre, creating chic experiences for modern voyageurs to indulge in and celebrate life’s pleasures. The Sofitel family today counts over 120 hotels across 47 countries with more than 20 hotels in the pipeline.
Emblems Clark will join an up-and-coming collection of emblematic hotels within Accor’s luxury portfolio. The Emblems Collection, launched in 2021, was created to bring together truly iconic hotels that are a symbol of luxury. No matter the destination, guests staying at an Emblems Collection location will experience the feel of being part of an exclusive and select club. Accor aims to open 60 Emblems properties around the world by 2030.
Both Sofitel Clark and Emblems Clark will feature all-day dining and specialty restaurants, as well as swimming pools, spas, fitness centers, meetings and conference spaces, and executive lounges.
In 2019, Accor and Hann signed multi-agreements for Banyan Tree Clark, Angsana Clark, Mercure Clark and Swissôtel Clark. The first phase of Swissôtel Clark launched in February 2022, with the broader hotel complex set to debut later this year, featuring 372 rooms and five vibrant restaurants and bars.
Accor is one of the leading international operators in the Philippines with 10 hotels across three regions and a strong pipeline of 14 committed projects across the country.
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The article was originally published in Manila Bulletin and written by Bernie Cahiles-Magkilat.
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